Email Marketing Specialist

Responsibilities

• Develop and execute email marketing strategies for multiple brands (Klaviyo, Mailchimp, or similar)
• Create and optimize automated flows, campaigns, and A/B tests
• Manage segmentation, deliverability, and list growth initiatives
• Collaborate with our creative and ads team for cohesive campaigns
• Track, analyze, and report key metrics (CTR, open rates, conversion rates, etc.)

Requirements

• 2+ years of hands-on email marketing experience (agency or eCommerce preferred)
• Strong understanding of automation, deliverability, and segmentation
• Experience with Klaviyo (preferred) or other ESPs
• Ability to write and edit persuasive, conversion-focused copy
• Analytical mindset and ability to interpret data to optimize performance

Nice to Have

• Experience integrating email with SMS or CRM tools
• Understanding of eCommerce flows (welcome, abandoned cart, post-purchase, win-back)
• Creative eye for layout and content direction

Perks

• Remote flexibility
• Work with a rapidly scaling agency
• Growth opportunities across creative, ads, and automation divisions

About Author:

Adsagenz

Areeba Saad

Areeba is a strong content writer. With her background in psychology and her unwavering interest in the digital marketing field, she brings value in the content she creates. She lets her hair down once in a while to rejuvenate herself and loves to explore new cultures and places.